A new Community KPI I'm considering tracking this year is 'Repeat Visitors.'
It's easy to pull traffic and unique visitors through LSI, but I am wondering if you know of a way to get at the number of repeat visitors to your Community, either through LSI or Lithium Response/LSMM?
As far as I know you can’t track return visitors with the standard LSI/Admin Stats.
Also, do you want to track return visitors that are logged in (a) or just in general all visitors that return (b)?
In case a. What I did: I created some cohorts in a spreadsheet. I exported users in admin filtered by register and active date and can than see if users are still active in month 1/2/x after they registered. I’m currently working on automating this. We also want to use this data to reactivate not active user groups via custom E-Mails.
For case b. you could use Google Analytics as an additional Tool and work with the target groups. Here you have the ability to track new and returning visitors.