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Cheers to our 2017 Lithy Award Winners!

Lithium Alumni (Retired)

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Oh, what a night! We’re still buzzing from a memorable party featuring our awesome customers and partners at the 2017 Lithy Awards Ball on June 14th at the Nasdaq Entrepreneurial Center in San Francisco.

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A few of our favorite moments? Guests sipping our celebratory Lithy cocktail, fashionistas posing at the step & repeat, seeing the silly side of our customers at the green screen photo booth, and the pre-awards ceremony jitters as nominees waited to find out who would take home the coveted Lithy trophy.


Our dapper Master of Ceremonies, Lithium’s very own @DayleH, charmed the audience as he toasted each Lithy winner (“Lithys! Up yours!”—inside joke, you had to be there) and proudly announced the eight elite winners of the 2017 Digital Customer Experience Awards, also known as the Lithys.


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The competition this year was fierce with a record-breaking number of 130 submissions from 72 global brands (check out all the submissions here). With such a tight race, we were especially grateful for our expert panel of judges who helped determine the winners. Thanks to Social Care Expert and Thought Leader, Dan Gingiss, SVP and Digital Lead of Avanade, Jason Hunt, and Chief Digital Officer of Nasdaq, Josh Machiz.




Here are the 2017 Lithy Award finalists and winners:


Digital CX All-Star

Winner: Fitbit

Finalists: AGL, Sprint 


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Fitbit designs products and experiences that track everyday health and fitness. Read their winning 2017 Lithy Submission.


Social Marketing Champion

Winner: Aruba

Finalists: Post Office UK, Sky


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Aruba is a vendor of mobility and IoT solutions for worldwide enterprises and businesses. Read their winning 2017 Lithy Submission.


Social Support Champion

Winner: Comcast

Finalists: Constant Contact, Rogers


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Comcast is a global media and technology company that offers video, high- speed internet, and phone services. Read their winning 2017 Lithy Submission.


Support Savings Titan

Winner: Microsoft

Finalists: F-Secure, Zuora 


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Microsoft is a provider of computer software, consumer electronics, personal computers, and services for people and businesses. Read their winning 2017 Lithy Submission.


Topline Titan

Winner: GoDaddy

Finalists: du, Southwest


GoDaddy on-stage.pngGoDaddy is an Internet domain registrar and web hosting company powering the world’s largest cloud platform dedicated to small, independent ventures. Read their winning 2017 Lithy Submission.


Digital Design Excellence

Winner: TalkTalk

Finalists: Airbnb, YouTube


TalkTalk provides pay television, telecommunications, Internet access, and mobile network services to businesses and consumers in the United Kingdom. Read their winning 2017 Lithy Submission.


Surprise & Delight

Winner: Southwest

Finalists: T-Mobile, TechStyle


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Southwest is a major airline operating a network of 101 destinations in the United States and nine additional countries. Read their winning 2017 Lithy Submission.


Regional Star- North America

Winner: USAA

Selected out of all the North American Lithy submissions


USAA on-stage.pngUSAA provides a full range of financial products and services to the military community and their families. Read their winning 2017 Lithy Submission.


And stay tuned, the winners of the Regional Star- Europe and Regional Star- Asia Pacific awards will be announced at LiNC Local London and LiNC Local Sydney, respectively.


Congrats to all our 2017 Lithy winners, finalists and nominees. We can’t wait to see your accomplishments for next year’s Lithy Awards!


Read the full press release of our winners and finalists here.


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Khoros Staff

Congratulations!! 😄


Congratulations to all the winners and finalists. Great to see the whole Lithium community coming together for such a great event.