The 2017 Lithy Awards Are Here! Submit Your Entries by May 10th

Lithium Alumni (Retired)



Nominations are now closed. Online voting is open now through May 19th at 5pm PT right here!


Are you ready to get recognized for your digital CX excellence? We’re thrilled to be in our seventh consecutive year of celebrating our customers’ success with the annual Lithium Digital CX Excellence Awards, also known as the “Lithys." This award program honors brands who are delivering world-class digital customer experiences with strategies and results that are truly transformative.


Need some inspiration? Check out the 2016 winners and their Lithy entries. The digital success stories are incredible.


This year we modified some of the existing categories and injected some fresh, new categories into the mix:


Digital CX All-Star:  Recognizes a brand that creates consistent, frictionless customer experiences across digital digitalcx.pngtouchpoints. Submissions should include strategies on how you connect customers, content and conversations at the right digital moment. Provide best practices, examples and results on how leveraging technology (platforms, data, integrations, personalization) has powered a successful holistic approach to delivering world-class digital customer experiences.



Social Marketing Champion: Recognizes a social campaign that has successfully acquired new customers, served customers and/or grew a current customer base. Include the campaign goal, strategy, plan, target audience, success metrics and the social technology(ies) that powered the campaign. Share content (video, blogs, Twitter screen shots, customer quotes) to show impact, creativity and results.


socialsupport.pngSocial Support Champion: Recognizes a brand that has executed excellent social customer service/support at scale. Include the ways you are engaging customers when and where they need you to and how your social agents/teams have reduced service costs and increased customer satisfaction. Include success metrics such as response time, call deflections, agent efficiency as well as CSAT and/or NPS and the technology that powers your support strategy.


supportsavings.pngSupport Savings Titan: Recognizes a brand that has best demonstrated significant bottom-line cost efficiencies and support savings for their business. Submissions should include the technology used and monetary savings for your organization.



topline.pngTopline Titan: Recognizes a brand with the most impactful topline business results across community and other social platforms. This category requires the company to include metrics to showcase the results achieved. (e.g. ROI, sales revenue)



digitaldesign.pngDigital Design Excellence: Recognizes a brand with the most impressive and engaging design on digital as well as a beautifully designed UI with consistency across devices and networks (could include website, community, social channels). Provide examples on creative integration with your brand throughout digital and why it’s award-worthy.


surprise.pngSurprise & Delight: Recognizes a brand that is just awesome on social media. Celebrates the brands that go the extra mile to ‘surprise and delight’ customers on social media and/or generate a positive impact on a local, national, or global level leveraging social media. Tell us a great story on how you are delivering impactful and engaging content to create awesome CXs on social.


regional.png Regional Star: All submitted entries will be automatically nominated for the Regional Star award. We will have one winner for North America, Europe and Asia Pacific.


>> Submit your entry now << 


Submitting & Voting:

  • Please fill out the word submission form (“Word Form”) and email it to
  • All submissions must be submitted utilizing the Word Doc Form and must be received by May 10, 2017 at 5:00 p.m. PT to be eligible.
  • On May 15, 2017 at 9:00 a.m. PT, online voting opens. You will be able to view your entry and all other entries, plus vote for your favorites. To vote, you must register on the Lithium community if you don’t yet have a Lithium community ID, and then place your vote by giving kudos to your favorite entries.
  • Online voting closes on May 19, 2017 at 5:00 p.m. PT, so give a shout-out to your colleagues and business partners to vote before then.
  • Selection of winners will be a two-step process: a combination of the popular peer vote on the Lithium Community and through final selection by the judging panel selected by Lithium that will look at the spirit of the story, the results submitted, and evidence to back up the submission. 

Rules & Terms:

  • The 2017 Lithy Awards are only open to Lithium customers.
  • There is no fee to enter.
  • The submission window starts April 4, 2017.
  • All entries must be received by May 10, 2017 at 5:00 p.m. PT.
  • You will receive confirmation via email within 24 hours that your submission has been received. If you do not receive an email confirmation, please re-submit to ensure we received it. The 24 hour period applies to the regular business week; if you submit on a Friday, Saturday or Sunday, please wait until the following Monday for confirmation.
  • For EMEA entries, upon successful receipt of a completed Lithy submission, the Lithy Awards team will email you a special Lithys code, valid for a free pass to LiNC London 2017.

Terms & Conditions of Lithys discount code:

A.) This discount code is not permitted to be combined with any other discount code. 

B.) If you already registered without the code, we will administer a refund. We will need your name and email address to process the free pass. Once the refund is processed, you will receive an email confirming that the refund was processed.

  • Only English language submissions will be accepted.
  • Your entry must be submitted in the Word Doc Form (no other file formats like PDF or PowerPoint will be accepted).
  • Please embed all graphics/visuals into the Word Doc Form, so the desired placement is clear.
  • Please include your company’s logo as a jpeg or png image. Preferred image size is 335 pixels (width) x 176 pixels (height).
  • You may submit for multiple categories. One submission per category, per company, with the exception of the Social Marketing Champion category and the Surprise & Delight category, which can have more than one submission.
  • Lithium reserves the right to change or cancel an award category at any time and make other adjustments as needed to accommodate particular circumstances.
  • All submitted entries will be publicly displayed on the Lithium Community. Submitting an award entry gives Lithium the permission and approval to leverage content for Marketing and Public Relations purposes and winners will be included in a press release and on social channels. All companies submitting a Lithy give Lithium the permission and approval to use their logo on collateral and signage related to any LiNC Global, LiNC Local and/or Lithys events.
  • All submitted entries will be available for voting in the Lithium Community starting Monday, May 15, 2017 at 9:00 a.m. PT. The last day for voting is Friday, May 19, 2017 at 5:00 p.m. PT.
  • All winners will be announced on June 14, 2017 at the 2017 Lithy Awards Ball in San Francisco. More details here.
  • Winners attending the LiNC Local London or LiNC Local Sydney event will receive additional recognition at those events.
  • Lithium reserves the right to change the rules & terms at any time. Lithium makes no representations or warranties regarding the contest or its rules and disclaims all implied warranties. Lithium undertakes no obligations or its performance or processing of entries other than as specifically stated herein and contestants must comply with all the stated conditions.


>> Submit your entry now <<  


If you have any questions about how to submit for the Lithys, please contact


Good luck claiming a 2017 Lithy trophy!

Honored Contributor

It's that time of year again 🙂 

Lithium Alumni (Retired)

@Fellsteruk- Lithy submissions officially open tomorrow. Brush off your success story/metrics- we're looking forward to reading your submission!

Honored Contributor

Funny you should say that was polishing the old metrics/data today, just need to craft my compelling narrative now 🙂 


Gonna have everything crossed this year, #wantmyfirstlithy... 🙂 



Lithium Alumni (Retired)

Hope everyone is hard at work on their Lithy submissions!


In case you missed it, here are some great resources written by our 2016 Lithy winners:

Good luck!

Khoros Staff

The resource information was very helpful in putting our metrics into stories!

Lithium Alumni (Retired)



Time to polish your Lithy submissions-- you have until the May 10th extended deadline! 


On the fence? Read these Top 5 Reasons to Take Advantage of the Extended Deadline.


And did you hear? We'll be announcing and celebrating the winners at the 2017 Lithy Awards Ball! Every brand that submits a Lithy will be guaranteed complimentary admission to this SF bash. 


Get ready for a night of glitz and glamour-- and see how our Lithy trophy is getting prepped for the big night! Check out the video here.


Good luck to all!

Lithium Alumni (Retired)

We are overwhelmed by the amount of truly impressive submissions! 


Online voting will take place Monday May 15th at 9am PT through Friday May 19th at 5pm PT.  Check out our voting blog for more info.


When voting opens, kudo your favorites right here

Lithium Alumni (Retired)

Online voting is now open! Pick your favorites through May 19th at 5pm PT here.


Good luck to all!

Lithium Alumni (Retired)

Voting has concluded, judging sessions are underway, and we invite you all to join us at the Lithy Awards Ball!


We'll announce the 2017 winners live at:

The 2017 Lithy Awards Ball

Wednesday June 14, 2017 from 6-10pm

Nasdaq Entrepreneurial Center

505 Howard Street, San Francisco, CA 


There is no cost to attend, but space is limited. All Lithium customers and partners are welcome to attend.


Reserve your spot here!

Khoros Staff
Looking forward to meeting new people and connecting with some of my favorite people again!!