Got the Monday blues? We’re back to pull you out of those gloomy feels with Volume 4 of our blog series “The Social Marketing Spectrum: Tools & Tactics to Take You to the Top!”
Kicking off Volume 4, we have the last, but most definitely not least, topic: “Tie Together People, Processes, and Technology.” Having the right social, technology and people is essential to becoming a trusted marketing leader.
Lucky for us, we got the low down from marketing’s best @dayleH on the most efficient way to execute smart campaign and content strategies:
Now onto things you may want to consider, leveraging everything you’ve learned!
A great representation of a company who is stellar at incorporating people, technology and process is Alteryx! They use SMM to their advantage to discover relevant content that will resonate with their viewers, effectively and efficiently.
They have seen exponential success such as:
When asking our featured guest from Forrester, Erna Alfred Liousas, what she thought on the topic of “Tie Together People, Processes, and Technology,” she said,
“Think from the people perspective, who on the team has the skills they need in order to meet the goals they’ve set forth, and what process do they have in place to accomplish those goals? Then it comes time to talk about strategy where technology comes into play.”
That’s a rap for this webcast and blog series folks! Thanks for following us and from one marketing squad to the next, we hope these tips and tricks have benefited you. Now go out there and deliver your very best digital CX!
Be sure to register for our next webcast with @DaveEv : How to Stand Out on Social Media in the World of E-commerce on August 29th at 11 AM PT!
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