High-tech firms that build and manage online communities attain superior results in creating happy customers, reducing service costs and driving revenue growth (Tweet this!).
That’s the overall finding of a new report released by Aberdeen Group, based on primary research done for Lithium. If you’re wondering how to take your community strategy to the next level beyond providing customer support and reducing servicing costs, join us for our next webcast on Mar 3 featuring Aberdeen Group’s CX Research Director, Omer Minkara, as well as Infoblox’s Head of Social Media & Communities, Eric Steig.
They will be sharing the latest research around the use of communities to help boost a HT organization’s financial success by way of higher customer retention, revenue and cost savings. This webcast also highlights findings from some of Lithium’s HT B2B customers including MicroStrategy, Alteryx, NetApp and Weebly.
Denise Jack is Lithium's VP of Global Field Marketing. She has more than 14 years of experience in customer marketing, technical sales and management consulting. You can follow her on Twitter at @denisejack.
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