Lithium is making a number of significant product announcements at this year’s LiNC Conference that form the cornerstone of our new Total Community strategy and address the customer experience across digital channels.
But beyond just looking forward and talking about the exciting direction we are headed in, we want to take this opportunity to look back and acknowledge how far we have come over the last few years building out our lineup of great customers across the globe, the ever-expanding use of our products, and – last but not least –
the evolution of our annual LiNC Conference since it kicked off in 2008.
Our continued growth is a testament to the fantastic work our community managers and social champions are doing, as they drive more and more of their customers to engage with each other on their own communities. In fact, with our more than 100 million monthly users, we’d out-populate Germany by 20 million, and the UK/France by 35 million each. And just as we empower brands to bring their customers into the fold, Lithium has built a robust community of enthusiastic advocates we continually turn to for input on everything from new product features to what they want to see at future LiNC conferences.
If you can’t already tell, we’re immensely proud of these.
Significant growth in number of customers across regions and industries since 2008:
Global customer growth – 300%
Telecommunications industry – 500%
High tech industry – 200%
Retail industry – 300%
Financial services industry – 1100%
Other (includes agency, consumer, government, healthcare, media, services) – 400%
Product growth across Community, Lithium Social Web, and Klout:
Lithium Social Web
3,000 + agents on Lithium Social Web
Questions answered per year: 12,000,000 +
432 total communities
111,000,000+ average monthly community visits
584,000+ answers provided (80% growth since 2012)
30,000,000+ Lithium Community members (110% growth since 2012)
36 languages supported
5,330 Super users
700 million+ Klout Scores profiled
300+ brands have leveraged Klout Perks
650,000+ Klout Perks shared with influencers
LiNC Conference growth since the inaugural event in 2008
966% growth in conference attendance (from 75 in 2008, to 800+ in 2015)
633% increase in Lithy award submissions (from 9 in 2010, to 66 in 2015 – our largest submission batch to-date)
Then check out how our customers are driving ROI and increasing productivity here.
Katy is Lithium’s Chief Marketing Officer and GM of Lithium Social Web, leading all strategic marketing activities for the company including branding, positioning, communications, go-to-market strategy, and customer acquisition programs.