1. Working as a digital agency
As an agency, you work for different brands. For you, as an agency, it should be easy to switch between these different environments. Within Flow.ai our agencies & partners are important. So, you can be part of different organizaitons. By using the drop-down menu on the top right you can easily switch between your brands.
2. Different use cases
Within 1 organization there could be different use cases to incorporate a chatbot. On the support page there might be a customer service chatbot, while you might use a different bot as a lead generator for marketing & sales. In Flow you can easily change projects from dropdown menu on the top-left.
3. Testing purposes
After launching your first bot, you might want to try out new features and experiences. You don't want to take the risk of modifying your launched bot so it might be good to create a new project for testing. You could even import your original bot by using the importing your project.