#MastersMonday Episode 4

Lithium Alumni (Retired)

Masters of Digital CX: European Edition

The Real-World Impact of Digital


Want to create frictionless customer experiences across digital touchpoints, but don’t know how? What better way to learn than from Lithium CEO and digital CX expert, Rob Tarkoff? In the last of our Masters of Digital CX series filmed during LiNC Local London 2017, Rob provides key insights on how to connect with customers at the right digital moment. To achieve this, he explains Lithium’s four-stage formula for successful digital customer experience: Listen, Engage, Enlist, and Embrace. Watch episode four to learn:

  • How to manage issues, crises and damage limitation
  • Enhance the digital customer experience, while protecting and enriching relationships
  • How digital CX leaders from DNB, F-Secure, and Plusnet are tackling these challenges

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