Since our March 5th announcement of Khoros and our rebranded solutions (Khoros Care, Khoros Marketing, and Khoros Communities), we have been working to audit legacy Lithium and legacy Spredfast product/feature names. Over the coming months, we will be making updates to our products, documentation, and training materials to reflect Khoros' new visual branding and the product/feature names listed in this article.
Check out our Khoros Product page to learn about our platform. Below is a cheat sheet you can reference as we embark on this rebranding effort.
Khoros Naming Cheat Sheet
|
TYPE
|
FROM
|
TO
|
|
Platform
|
Lithium or Spredfast
|
Khoros
|
|
Branded property
|
Lithosphere
|
Khoros Community
|
|
KHOROS COMMUNITIES
|
|
Solution
|
Lithium Community
|
Khoros Communities
|
|
Product
|
Lithium Community
|
Community
|
|
Product
|
Lithium JX
|
JX
|
|
Feature
|
Lithium Social Intelligence (LSI)
|
Community Analytics
|
|
Feature
|
LSI Bulk Data API
|
Community Analytics Bulk Data API
|
|
Enhancement
|
JavaScript SDK for Spredfast Experiences
|
JavaScript SDK for Marketing Experiences
|
|
KHOROS CARE
|
|
Solution
|
Lithium Social Media Management (SMM)
|
Khoros Care
|
|
Product
|
Lithium Messaging
|
Messaging
Includes:
- Messaging channels (ABC, WeChat, etc.)
- Brand Messenger: enhancement
|
|
Product
|
Lithium Response
|
Response
|
|
Feature
|
Social Response
|
Agent View
|
|
Feature
|
Social Publishing (formerly Lithium Reach product, now a feature in Khoros Care)
|
Publisher View
|
|
Tech
|
Lithium Social Media Management (SMM) API
|
Care API
|
|
KHOROS MARKETING
|
|
Solution
|
Spredfast Marketing
|
Khoros Marketing
|
|
Product
|
Spredfast Conversations
|
Social Marketing
|
|
Product
|
Spredfast Intelligence
|
Intelligence
|
|
Enhancement
|
Spredfast Care Module
|
Care Module
|
|
Product
|
Spredfast Vault
|
Vault
|
|
Enhancement
|
Spredfast Experiences (formerly a product, now an enhancement to Khoros Social Marketing)
|
Experiences
|
|
Product
|
Spredfast Promotions
|
Promotions
|
|
Tech
|
Spredfast Dev Center
|
Khoros Marketing Developer Documentation
|
|
OTHER LEGACY ENTITIES
|
|
Doc
|
Lithium Developer Documentation Portal
|
Khoros Developer Documentation Portal
|
|
Doc
|
Spredfast Help (will move to Khoros Community as TKBs)
|
Khoros Help
|
|
Training
|
Lithium Campus
|
Khoros Campus
|
|
Feature
|
Spredfast (short mobile name) Spredfast Mobile (long name)
|
Khoros Marketing
|
|
Feature
|
Vault (short mobile name) Spredfast Vault (long name)
|
Khoros Vault
|
|
Feature
|
Capture (short mobile name) Spredfast Capture (long name)
|
Khoros Capture
|
|
Feature
|
Lithium (mobile short name) Lithium Social Media Management (long name)
|
Khoros Care
|
If you have any questions about our product and feature renaming, please leave a comment below or contact your Khoros Account Representative.
