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SXSW - Lithium will be there!

Lithium Alumni (Retired)

PaulGillihamProfilePaul Gilliham is Lithium's Director of Customer Marketing,  responsible for customer engagement marketing, social media and Lithium's own community, the Lithosphere.


He is a regular blogger for Lithium and in the Lithosphere you'll see him as PaulGi. You can follow him on Twitter at @lithosphere or @bladefrog




Later this week the Lithium team heads off to tackle the 25th annual South by South West (SXSW) show in Austin, Texas.


If you are not familiar with SXSW, it's definitely not your average conference.  Year after year, the event is a launching pad for new creative content - in music, film and interactive/online media.  New media presentations, music showcases and film screenings provide buzz-generating exposure for creators and compelling entertainment for audiences. Conference panel discussions present a forum for learning, business activity thrives at the SXSW Trade Show.



  • Do you have superfan story? Find us at the show and tell us your brand superfan story. Lithium will be out in full force. We’ll have a roaming video crew capturing stories and giving out special superhero superprizes (and you need to check those out!!)
  • Join us for the Science of Influence Panel. On Sunday, March 13 at 11AM, Lithium's Chief Scientist of Analytics, Dr. Michael Wu, will be speaking on the Science of Influence panel.
  • Fire Up the Brain Waves. Participate in a session with Bruce Smith, Lithium Senior Scientist, on Monday, March 14 at 9:30AM. Bruce will be presenting a session on Machine Learning and Social Media.
  • Schedule a visit or drop on in Saturday, Sunday, and Monday, Noon–1PM. Ask the tough questions! Stop by for a chat with our superhero, Dr. Wu. at the Lithium Suite in the Hilton Downtown, directly across the street from the Austin Convention Center.
  • Email or Tweet us, and we’ll get something scheduled with you.

Check the Lithosphere or @lithiumtech on twitter later this week and we'll let you know where we will be!


Here's an interesting factoid for you that we picked up through monitoring the conversation already...  Check out the word cloud from the SXSW Twitter feed – remove the word "SXSW" and the most popular word out there is "RT". This event is clearly all about sharing and even before the event there is a massive buzz. 


Whos Tweeting for SXSW-3.jpg


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Last update:
‎03-08-2011 06:52 PM
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