Showing results for 
Show  only  | Search instead for 
Did you mean: 

We took LiNC to the road - Welcome to LiEurope ‘16 in London!

Lithium Alumni (Retired)




Barely two weeks after a fun packed few days in San Francisco for LiNC, Lithium’s team took to the road to share the stories, insights, thought leadership and fresh new products for a series of local European gatherings, with the penultimate event being held at the Courthouse Hotel in London on the 22nd of June.


_MG_8459.jpgMissed the event or would like to catch-up on key highlights of the day? Worry not, we’ve got you covered!

Lithium’s CEO @RobT kicked-off our busy afternoon by sharing an inspiring keynote around disruption in the tech industry.


RT.jpg @rtarkoff kicking off #LiEurope16 in London with an industry perspective on the post-disruption world



As a direct illustration from Rob’s thought provoking keynote, Manila McLean from Tesco Bank’s Community then talked to us around how they managed to launch and grow their community in the challenging financial services industry - where disruption and a growth mindset are key for success.







Our very own CMO @KatyK then questions the audience around the role and opportunity of big data in today’s business, introducing Lithium’s brand new campaign “Be 3D”.





@SunilR, Chief Technology Officer at Lithium, took us through the key innovations of the Lithium product range, mainly Profile Plus for a personalised experience on the Community platform, and Lithium Reach - our new product designed with social media marketeers and for social publishing.








But really, nothing better than seeing the products in the flesh, right? Senior Consultant and digital-marketeer-in past-lives @PeteC took us through Lithium Reach, our new social media publishing tool aimed at completing Lithium Response for a holistic approach to social engagement






And to close the loop, Darren Jones, Social Media Lead at The Post Office UK shows us how Lithium Reach and Response were instrumental in their latest campaign around Travel Money.







We closed the session by highlighting a few outstanding EMEA Lithy submissions, and gave a special spotlight award to Deutsche Telekom’s Hilft Community for outstanding results. If you haven’t yet, do check out the Lithy submissions for:


  • Virgin Media > Impressed us all with their sleek new responsive design that has driven a significant increase in engagement
  • Avon > A B2B/B2C community that has managed to increase Representative retention by +137%
  • PlayStation Europe > They drive a best-in-class gamification experience with their Lithium platform
  • Deutsche Telekom > Their 500k member community deflects an estimated 350k contacts a month.



Congratulations again to all our amazing EMEA customers for their inspirational Lithy submissions.



The day ended on the rooftops of Central London where customers and Lithium employees alike got to catch-up and network with a glass of Prosecco in hand. Special thanks to the Sun who decided to grace us with it’s presence (a feat in itself in the UK).




It seems some people were gutted to miss out. We don’t blame them! To make sure you don’t miss out on future events, make sure you join the European Events group here.



All the pictures for this event are available on our EMEA events group. Check them out!


And now? Serious talk. What would you guys think about having a proper LiNC Europe. Not half a day, but a full-blown event full of LiNC goodness at your doorstep? Let us know in the comments below 🙂

Version history
Last update:
‎06-28-2016 11:19 AM
Updated by: