You either love bots or you hate them. If you hate them, you just haven’t experienced one that’s been done right yet.
Auburn Berry (auburnberry), Director of Social Media, PR, Brand Activation & Guest Relations at European Wax Center, works hard with her team to intensify how useful bots can really be, both internally and externally.
In this episode we discuss:
- Her journey of exploration toward the elusive utopian CX and beyond
- Extending authentic in-center experiences into digital communication channels
- What it’s like to put human needs at the center of technological design
- Why your agents are your heroes and how to better support them
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Updated 3 years ago
Version 3.0
