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Occasional Advisor

Example of Integrating Community Into Customer Journey

I was taking a training on Hubspot today and noticed this and thought I'd share it. What a fantastic example of integrating Community into the customer journey!   

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Who else has examples like this they'd like to share?!

cc: @CommunityStrat 

Jenny Weigle
Chief Community Officer & Strategic Consultant
Jenny.Community, LLC
Website: http://jenny.community
2 Replies 2
Honored Contributor

Keen to see other examples as we are just thinking about how to best integrate our community into our .com at the moment. 

Thanks,

Jason

 

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Honored Contributor

This is such a great example, Jenny! Just sent it to our team as a good example of how to prompt people to join a community study group 🙂

Here's one example we have to share - we have created a "New to Meraki" Group hub that is intended to be a safe space for newbie/dumb questions. We are linking to this in a new onboarding email series - a snippet of which is shown below.

Our spot in a welcome email!Our spot in a welcome email!

Can't speak to the success of this yet as the email is not yet live, but we're hopeful!

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