We often hear that members attend events and conferences to make connections. However, until IRL events come back, how can we best serve our members and deliver on the promise of making connections among event attendees? While many organizations have event registration systems and online community tools, more modern community event marketing technologies have emerged. This webinar will demonstrate that when event programs are combined in a coordinated fashion with online community software, your members can improve their chances of making meaningful connections before, during, and in between your events - which increases engagement, growth, loyalty, and satisfaction for your organization.
What you will learn:
Strategies to drive up attendance at (virtual and IRL) events and conferences
Designing member experiences that foster connections before, during, and in between events
Harmonizing event marketing and online communities to foster deeper membership engagement
Measure event engagement to score potential future volunteers, members, donors
Who should attend:
Professionals responsible for engaging and growing their communities