With new Lithium communities joining the fray every week, it can be a real challenge for fledgling community managers to learn the ropes of creating a space on the Internet where their brand can thrive. So Lithium's Kelly Thompson (@KellyT) sat down with two Lithium newcomers, Colby Braun of OpenTable and Ben Shute of CommSec, to discuss the most important lessons they've learned in their first two years of building and managing their communities. Their industries may be completely different, but when it comes to creating a community with staying power, many of the lessons they've learned are surprisingly similar.
Here are some key takeaways for community newbies from the trio's LiNC panel:
For more information about the presenting companies, check out these resources:
If you are a customer, partner or attended the event, you can view a PDF of this session's presentation here.
All you community managers out there, what are your thoughts on top tips for new community managers?
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