Community is a word we’re all familiar with, and it’s a product of human instinct. Today, companies bank into that natural draw to create thriving, engaging networks where their customers can connect and solve problems together.
In this episode, we speak with Alexis Brown (@alexislbrown), Senior Manager of Global Community at Zoom, about what makes measuring community success more than just a science.
Join us as we discuss:
Building the Zoom community in under five months and key takeaways for navigating a community’s hyper-growth phase
Giving your community a proper team to share the workload
Blending a variety of metrics to define success accurately
The importance of partnerships inside, and outside your brand
To hear more interviews like this one, subscribe to Titans of Customer Engagement on your favorite podcast platform.