Scobleizer Interview: Lyle Fong - Using Game Mechanics to Build Great Enterprise Communities

[PaulGi]

Paul Gilliham is Lithium's Director of Customer Marketing,  responsible for customer engagement marketing, social media and Lithium's own community, the Lithosphere.

He is a regular blogger for Lithium and in the Lithosphere you'll see him as PaulGi. You can follow him on Twitter at @lithosphere or @bladefrog

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Blogger Robert Scoble interviewed Lyle Fong, our CEO, for the Scobleizer YouTube channel - check it out (plus the sweet iMac/Cinema display set up..!). They chat about a number of things, but focus in on our gaming dynamics and how that helps build vibrant communities.