Khoros Social Marketing Customers,
Effective September 3, we are revising the method to authenticate Instagram accounts in Khoros Social Marketing (formerly Conversations). For existing customers, you will recall a two-step authentication process involving: 1) Instagram.com and 2) Facebook page login with admin access.
Going forward, Khoros is moving new Instagram account authentications and account re-authentications to a one-step process, involving Facebook only. This change is consistent with Facebookâs prior announcement of future Instagram to Facebook API changes (Facebook blog post).
What this means for customers:
- For customers with Instagram business accounts, no actions are required.
- For customers with Instagram personal (non-business) accounts, further actions are outlined below.
Authenticating new non-business accounts: Khoros is no longer supporting new, non-business Instagram accounts. Upon enablement, customers will be prompted to convert to business profiles.
Re-authenticating non-business accounts: Khoros is no longer supporting re-authentication of non-business Instagram accounts. Customers will experience no interruption to planning, auto importing and reporting through Khoros Marketing products, unless and until a re-authentication is prompted.
Why convert to a business account: Converting an Instagram account to a business profile gives API access to deeper analytics and measurement metrics for your account. See below for a list of analytics business profiles will have access to in Khoros Marketing:
How to convert to a business account: Facebook - Switch to a Business Account.
How to add an Instagram account in Social Marketing: Add and Authenticate Instagram in Khoros Social Marketing.
If you have any questions or concerns, please reach out to Support@Khoros.com.
Thank you on behalf of Khoros.
