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Marketing | Facebook Metric Deprecation - September 2024

AshaC's avatar
AshaC
Khoros Staff
2 months ago

Facebook has announced the deprecation of certain metrics within the Page Insights API, effective September 16th, 2024. The change will impact the availability of some metrics and features on the Khoros Marketing platform. 

Meta API Change Log

How It May Affect You:

At Khoros, we have proactively taken steps to minimize the impact of the deprecated Metrics on our platform and ensure the integrity of your data.

The following metrics displayed in the Post Explorer and Post Gallery widgets will be impacted by this change:

  Deprecated Facebook Metric    Khoros Metric
post_engaged_users Post Engaged Users
post_engaged_fan Post Engaged Fan
post_negative_feedback_unique Post Negative Feedback Users
post_negative_feedback_by_type Post Negative Feedback
   
Note:
  • The deprecated metrics will display as 'NA' (Not Available) post-September 16th in the affected widgets.
  • Data Exports will record a value of "0" for these metrics, maintaining consistency with the rest of our platform's operations.
  • Historical data for the deprecated metrics processed before 9/16 will not be affected and remain visible in the widgets and the Data exports. 

How We Can Help:

We understand API updates by the social networks can cause unexpected disruptions, and the Khoros team is here to assist you in the following ways:

  • Answering Questions: If you have any questions or concerns about how the API deprecation might affect your business, please don't hesitate to contact our support team
  • Technical Assistance: If you encounter any issues with your widgets or exports, our support team can help troubleshoot to keep you running smoothly.
  • Keeping You Informed: We will stay in close communication with our partners at Facebook and provide updates on any changes or updates that they may offer in the future.
Updated 26 days ago
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