What is this?
Khoros has added a new Social Marketing Data Export for Profile Labels. The export retrieves manually annotated metadata on the social profiles your community manager and agents engage with.
For Social Inbox users this data may include:
- Labels attached to the profile
- Notes set on the profile
For those with the legacy Spredfast Care Module (also know as Spredfast Agent Inbox), this also includes:
- Full Name
- Address
- Phone Number
- Email Address
- Order numbers
- Account numbers
Note: Due to social network restrictions, it is key to clarify that this information is not retrieved from the social network but rather manually input by teams (agents, community managers). The only information about the social network in the returned in the export is which social network the profile comes from, and the profile id.
When would I use this?
Social Marketing customers using Social Inbox profile labels asked for this feature in managing their community, both for management of influencers and detractors engaging with brand channels.
This sounds great! Where can I find it?
Together with our existing Data Exports.
Please refer to our documentation on Social Marketing Data Exports:
Does everyone have access to the new Profiles Export?
Yes! As long as you have access to marketing analytics, you can create these exports.
Please let us know if you have any questions.
Your Social Marketing Team
