The 6 Factors of Social Media Influence: Influence Analytics 1

Hello Stuart,

Thanks for dropping by and leaving a comment to reaffirm the validity of my model.

I definitely agree that a user's passion is very important, and their passion probably result in a higher bandwidth in some social media channels. This could which may increase their visibility and therefore increase their perceived credibility, which is what I am calling "confidence" in this article. But this may not be the true credibility of the influencer.

The issue of "turning community members into a glorified maketeer" is a touchy one and must be handled carefully. This is a topic that I will cover in a later post of this blog miniseries. So stay tuned!