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Hello Maya ( eongroup ),
Thank you for posting your question. And it's no problem with lingo. I'm not a native English speaker myself. So I totally understand.
Although I know Naver, I've never use it. So I would like to understand a bit more about Naver Jikikin before I comment. But lithium's gamification differentiate from the market precisely because we understand the science and behavior economics behind consumer behavior. That is the primary focus of my research and I approach it both via empirical data driven method and principle driven from the social sciences of human behavior. Other gamification products tend to be driven primarily by technology and market trends.
Perhaps we should set up a phone call, so I can learn more about Naver, so I can better answer your question in context. I will send you a private message to give you my contact info.
Thank you for your interest.
Looking forward to discuss and I hope to see you here again in my future blogs.